Welcome to www.whatisnetneutrality.ca (WiNN)! If you're here you've heard the term "net neutrality" somewhere - on the news, on someone's blog, or from a friend. But what exactly does it mean? While it sounds like an issue for experts, net neutrality is a debate that will affect the future of communications in Canada for everyone.

WiNN aims to help Canadians understand this debate, and why it should matter to them. We're not advocating a specific solution to the debate. Our goal is to inform and educate Canadians about a poorly understood and sometimes intimidating issue. Our lives depend on communications, and the Internet is growing to encompass television, telephone, journalism and entertainment. Net neutrality is a principle that will shape this powerful communication tool.

The debate will affect not only the Internet, but the television you will watch, who you will talk to on the phone and how much it will cost, as well as the role of government and the private sector in building the next generation of Internet infrastructure. Canada has an opportunity to produce a thriving climate for innovation and investment, and an obligation to connect its citizens and ensure their communications rights. Net neutrality sits at the intersection of these two ideas.

Please look around. The site touches on the business, technology, and policy aspects of this issue. Each section has short and detailed answers, depending on your interest. The dictionary gives simple explanations of many of the regulatory and technical terms in use. The blog will track any developments of the debate in Canada.

This web site is a project of the Canadian Research Alliance for Community Innovation and Networking (CRACIN), a research network comprised of academics and community technology practitioners from across the country. CRACIN is dedicated to community-based research and innovation in the use of new information and communication technologies to empower local communities.

Seo: 3 Basic Tips for Getting More Visibility for Your Website

It's easy to start a website and load it with content, but what's difficult is getting traffic to that website. What even more challenging is getting the website to rank on the first page of a search engine. In order to be successful at SEO Calgary business owners need to be aware of the most important steps. Let's take a moment to discuss three of the most basic and fundamental tips for getting more visibility for your website.

Use Analytics

Contrary to popular belief, SEO is about more than getting huge amounts of traffic. It also has to do with conversion. Don't get so caught up in what words you're that you completely forget to take note of how they affect your visitors' buying behavior. There are certain phrases that convert better than others and these are not always the most competitive words. In order to be successful at SEO Calgary business owners must do their research and look for the best analytics tools that will help monitor this behavior.

Optimize For Local Search

If you're not taking advantage of local search, then you're really missing out on a huge amount of traffic. This is especially the case if your own a business that focuses mostly on customers that are situated within a specific region on city. So include region-specific keywords in your meta descriptions and page titles. Make sure to add your address as well as your phone number the header and foot of your website. Also, make sure that you are listed on sites like Merchant Circle, Yelp, FourSquare, Google Places and other sites that are based on location.

Build Quality Links

Most business owners assume that the more links pointed to their website the better. However, this is not always the case. Though more links can lead to higher rankings and more traffic, if these links are not high quality, then they can definitely do more harm than good. In fact, one link from a popular website can do wonders for the ranking of your website. The key is to build links from trusted sources. This tells Google and other search engines that your website has something useful to offer.

As you can see, search engine optimization is not difficult. It just requires that you are familiar with what is most important. You must be vigilant about choosing the correct analytics tools, taking advantage of local search and paying attention to the quality of your backlinks like what offers.

For more information please visit CRACIN's web site.

For comments or questions about the site, contact us here.

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